What is sustainability in golf?
Few words are used more than the word sustainability. Used everywhere, sustainability is emblazoned on company announcements, on product labels, in the speeches of politicians, but like any buzzword it is often misused. So, before discussing if golf courses are sustainable we need to define sustainability.
Historically, the word sustainability first appeared in the Brundtland Report of 1987. The definition given was: "Development that meets the needs of the present generation without compromising the ability of future generations to meet their own".
In 1990, John Elkington, founder of NGO Sustainability, added what we call the triple bottom line to the concept of sustainability, which is used by the United Nations. According to John Elkington, for something to be truly sustainable this activity must be:
1) Economically viable
2) Socially just
3) Environmentally friendly
In all fairness, the triple bottom line has received its share of criticism. In 1992, at the Eco-92 conference in Rio de Janeiro, a new document was created that included twenty-seven basic principles underlying the concept of sustainability. The document, called Rio Declaration on Environment and Development, was created to be more inclusive of environmental considerations that were difficult to describe with previous definitions.
Historically, the ongoing evolution of what sustainability means is an arduous and complex path often open to criticism. Whether a golf course is sustainable or not is a difficult determination.
Therefore, to determine the nature of sustainability, as it applies to golf courses, we will consider the concept of the triple bottom line. Under this concept of sustainability, we need to determine if golf courses are economically viable, socially just and environmentally friendly.
I think, if we look at a golf course as economically viable, the questions like "Does the golf course create jobs?"; "Does the golf course add value to the local community?", and; "Can the golf course make enough money to maintain its activities?".
It may seem obvious or naive to ask such questions but, in many parts of the world, the answers are extremely important. In Brazil, for example, where golf is seen as a sport for the rich, people have the impression that the golf courses are businesses that generate a lot of money. However, globally, there are numerous cases of golf courses that have gone into foreclosure or bankruptcy.
Therefore, the financial health of a golf course should be monitored continually, especially as we drive to incorporate more environmentally sustainable practices.
In a video (available on YouTube), Dr. Larry Stowell at PACE Turf discusses the interaction between economic and environmental sustainability. In the table below, he describes examples of golf course practices that move along a continuum of sustainability.
What the table shows is that the closer to the natural environment, or the less maintenance needed in the course, the more sustainable that golf course will be. But, what is the limit for this?
Initially, by reducing inputs, the course may actually make a greater profit but, at some point, what are golfers, and, indirectly, the community willing to pay for what would be considered a poorly maintained golf course? Currently, most golf courses try to become more sustainable, but still strive to maintain golfer expectations for course conditioning.
Being sustainable means less profit?
Some people, working in the area of sustainability, believe that to become sustainable equates to lower profits. Like many discussions of sustainability, this view is controversial. However, we can highlight the two major points of view regarding the concept of lower profits.
1. If a golf course adopts sustainable practices, initially it will spend less money on maintenance which, in turn, will become possible for the course to increase profits. However, with the drive to become "more sustainable", the course condition may deteriorate to a point that members, golfers and visitors may see this as a sign as neglect and choose to play another course. If the path to sustainability is less maintenance and more brown grass, insects, weeds, and disease, then the golfers and the community at large has to be committed to the idea of sustainability and not a reflection of poor maintenance. In turn, does the move towards greater sustainability mean the golfer pays less?
2. Taking a global view, a growing number of experts say that, in the long run, for an activity, to be economically viable and environmentally friendly, it should not consume natural resources at a rate greater than what is replenished. For example, phosphorus is one of the major nutrients used by plants and found in most fertilisers. Accounting for the amount of phosphorus-based fertilisers consumed globally, in comparison with the rate of renewal of phosphorus in nature, the practice is unsustainable. Phosphorus is one example that goes beyond whether golf courses are sustainable, but to agriculture in general. How we manage an important resource like phosphorus, for example, on golf courses needs to focus on applying only when needed. Implementation of best management practices on golf courses is a start.
For society and, in turn, golf to achieve sustainability the path will be a long challenging and difficult journey. I am afraid that, if we look at sustainability as a technical activity where we change a few practices, meet the minimum requirements of the triple bottom line and say we are sustainable, we will have achieved little.
Real sustainability requires much more; it requires a paradigm shift, deeper changes in human behaviour and appreciation of people over things. At the moment, to think golfers will pay premium prices to play a substandard golf course is naive. This new paradigm for golf, and society in general, will be deeply related to the need for less consumption of natural resources.