GroundsFest 2024: More Exhibitors, More Visitors, More Excitement
The second edition of GroundsFest, held on 10 and 11 September at Stoneleigh Park in Warwickshire, has firmly established itself as the UK’s largest grounds management and landscaping event.
Following a strong debut in 2023, this year’s show exceeded all expectations, marking a significant milestone in its young history.
With 8,014 visitors across two days—4,738 on day one and 3,276 on day two—GroundsFest 2024 saw an impressive increase in attendance, a remarkable feat for an event that only launched last year. The expanded event layout immediately immersed visitors in the action, creating an engaging and dynamic atmosphere from the moment they arrived.
One of the standout features of this year's GroundsFest was the introduction of Machinery Nation LIVE, which captivated large crowds with thrilling machinery face-offs. Visitors watched top brands go head-to-head in a series of entertaining and rigorous trials, comparing performance across categories such as petrol vs. battery, agility, power, and more. Machinery Nation LIVE also provided interactive equipment challenges where attendees could compete for prizes, adding to the excitement and engagement throughout the show.
And speaking of prizes, GroundsFest 2024 was a treasure trove for lucky visitors. Attendees had the chance to win a wide range of impressive prizes, including a Toro ProStripe 560, a CyberTank portable power station and up to £20,000 worth of Kress tools, an award-winning battery pruner SC 100e and a SWIFT 372e battery garden ride-on mower from STIGA, an EGO Pro X battery-powered pedestrian mower, a Union Jack Turf Tank robot, and much more.
Innovation took centre stage at GroundsFest 2024 as over 60 new products were launched, providing visitors with a firsthand look at the latest in grounds management and landscaping technology. The mix of indoor and outdoor areas also struck a perfect balance. Indoors, a vibrant show floor offered a diverse range of exhibitors showcasing products and services, while the seminar theatres hosted a wealth of educational sessions, all free to attend.
The Landscape Zone, an entire hall dedicated to professionals in the design, planning, and construction of outdoor spaces in the landscaping sector proved to be popular, adding another dimension to the show’s offering.
Grounds Training practical sessions were another highlight, attracting large crowds eager to learn from experienced instructors on the use and maintenance of pedestrian mowers, ride-on mowers, handheld machinery, and sprayers.
Hands-on experience is one of GroundsFest’s key strengths, and attendees once again relished the opportunity to test out equipment before making purchasing decisions. The Avant National Pro Challenge was also a hit, with participants showcasing their skills in an exciting competition that involved slaloms, material handling, and tool changes in an Avant Loader.
Beyond the business of grounds management and landscaping, the festival atmosphere of GroundsFest offered a fun way for exhibitors and visitors alike to unwind. The popular happy hour, live bands, and free bumper cars added to the entertainment, ensuring that GroundsFest was not just about work but also about building relationships and enjoying the industry’s camaraderie.
Event Director Christopher Bassett summed up the event's success, saying: “It’s incredible to see how much support GroundsFest has received from every corner of the industry. The growth from last year has been phenomenal, and we’re so grateful to all the exhibitors, visitors, and partners who made this year’s show such a success. As we look to the future, we want to continue growing and evolving the show—and the only way to do that is by listening to the industry. That’s why we encourage everyone to take the time to fill out the surveys we’ve sent out. Your feedback is invaluable.”
GroundsFest 2025 is already on the horizon, set to take place on 9 and 10 September at Stoneleigh Park, Warwickshire. After this year’s monumental success, anticipation is already building for what promises to be an even bigger and better event next year.
For more information, please visit www.groundsfest.com
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